The last 2 years have been a rollercoaster for all of us – especially our kids. They are meant to be out free, running around and having fun. Instead, they have been forced to stay indoors. But that doesn’t mean the fun should stop right?
So who wants to “jump up and down in muddy puddles?” Peppa Pig of course!
Ask any toddler and preschooler and you cannot escape listening to how much they love Peppa Pig and her family! And what they love always helps make learning easier for them. Don’t you agree? Their potential is limitless; all they need is an exciting challenge to get going.
Mansi Zaveri of Kidsstoppress chatted with Patricia Chan, Director Marketing at Entertainment One recently where she told us more about the company’s initiative for kids – Stay At Home With Peppa. Peppa Pig is a favourite with all the kids, and the brand has been trying to find ways to engage with their young fans in a positive way with this initiative. By the way, Peppa has many more surprises in store for all her little fans!
The Official Peppa Pig has launched its “Stay home with Peppa” initiative, where the much-loved character is promoted responsible and safe behaviour among children by impressing upon the importance of being indoors.
Curious about the campaign? This is what it includes
- Stay fit with Peppa focuses on how to utilise indoor props to make a playground for kids to have fun.
- DIY with Peppa has festival centric DIY’s where the children can do different and fun art and craft activities. Cook with Peppa
- Cook with Peppa has healthy and festive oriented food recipes and inculcates healthy eating habits among children.
- Bake with Peppa explores different sweet recipes to eat healthy and tasty.
- Read with Peppa is in collaboration with the official Penguin where they have invited different authors to do Peppa Book Reading sessions .
Watch the interview with Patricia where she breaks down why the initiative was launched, why Peppa was chosen as the brand ambassador and what else is in the pipeline for all the Peppa fans. You can catch Peppa Pig on Nick Jr & Voot! Visit https://peppapigasia.com/stayhome/ for more information
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Mansi Zaveri
KSP Team
